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Novant Health Says Malformed Tracking Pixel Exposed Health Data to Meta

Novant Health Says Malformed Tracking Pixel Exposed Health Data to Meta

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Novant Well being Says Malformed Monitoring Pixel Uncovered Well being Knowledge to Meta

By Ionut Arghire on August 22, 2022

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Healthcare companies supplier Novant Well being has despatched notifications to greater than 1.three million people that their protected well being info (PHI) may need been inadvertently uncovered to Fb mum or dad firm Meta.

Novant Well being, which operates a community of hospitals, clinics, and medical services, says that the potential information breach was the results of an incorrectly configured monitoring pixel that Meta had positioned on its web site.

The corporate stated the pixel contained code that permits organizations to measure exercise on their web site, and Novant Well being was utilizing the malformed pixel on each its web site and the Novant Well being MyChart affected person portal.

“The pixel was configured incorrectly and should have allowed sure non-public info to be transmitted to Meta from the Novant Well being web site and MyChart portal,” based on a discover on Novant Well being’s web site.

The pixel was added to the portals in Could 2020 and was disabled in Could 2022, when Novant Well being found the potential information publicity after a “a reporter referred to as and requested about the usage of MetaPixel.”

[ READ: Defending Healthcare in the Age of Connected Devices ]

In June 2022, Novant Well being decided that “it was attainable PHI may need been disclosed to Meta, relying upon a consumer’s exercise throughout the Novant Well being web site and MyChart portal.”

Probably impacted info included e mail addresses, telephone numbers, laptop IP addresses, contact info the sufferers entered into Emergency Contacts or Superior Care Planning, appointment info, chosen doctor, and information similar to button/menu alternatives and/or content material typed into free textual content bins.

“The data didn’t embody Social Safety numbers or different monetary info until it was typed right into a free textual content field by the consumer,” Novant Well being stated.

The healthcare companies supplier says that it doesn’t have proof that the possibly uncovered info “was acted on by Meta or every other third celebration” and that Fb’s Phrases and Situations state that insurance policies and filters are in place to dam delicate private information.  

Nonetheless, Novant Well being additionally says that it has not obtained a definitive response from Meta relating to the potential information publicity.

Novant Well being notified the U.S. Division of Well being and Human Providers that the info of greater than 1.36 million sufferers was impacted within the incident.

SecurityWeek has contacted Meta for a touch upon this and can replace the story as quickly as a reply arrives.

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