Amazon has discontinued Amazon Glow, an interactive video-chat system targeted on serving to children and family members play collectively by way of the web amid the pandemic.

Launched in 2021, Amazon Glow featured a video display screen and projector that gave youngsters entry to a variety of leisure and academic content material. A video display screen linked the kid with the distant individual on the opposite finish of the video name whereas projecting a gaming area onto a silicone mat each folks may take part in.

However apparently, the gross sales did not meet expectations, main the Amazon to cancel the product.

“At Amazon we predict large, experiment, and put money into new concepts to please prospects,” mentioned Amazon spokeswoman Kristy Schmidt, who confirmed the Glow’s cancellation. “We additionally regularly consider the progress and potential of our merchandise to ship buyer worth, and we commonly make changes based mostly on these assessments. We will likely be sharing updates and steering with Glow prospects quickly.”

The Amazon Glow included a variety of leisure and academic content material. Video games like checkers and Go Fish have been in-built, in addition to puzzles, hundreds of books, and a free drawing app that might scan objects into the paintings and do enjoyable issues like create a jigsaw puzzle out of your favourite toy by smashing it on the display screen. 

Amazon additionally partnered with studios for branded experiences from Disney, Mattel, Sesame Road and Nickelodeon. Curated video content material was accessible, however children may solely watch movies whereas they’re calling an permitted grownup. 

The system retailed for $300 however was listed Tuesday at $150 for members of Amazon’s Prime program, 55% off the record value, earlier than being listed as unavailable.

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